Transforming The Museum of Reinvention
For the inaugural Panorama Festival in NYC, we used projection mapping to transform the façade of The Museum of Reinvention aka The Lab building into a luminous, living portal.
Titled, Origins, we created a visual journey to evoke a sense of wonder about hybrid connections. Custom made high-definition video and live action visualizations of organic forms were projection-mapped onto the surface of the LAB facade. To encapsulate and create live input from the festival itself, we included generative data-driven ‘moments’, which over time created a genome of the Panorama experience. TouchDesigner was used to control the entire system.
Press +
The Verge: Introducing The Lab
Biz Bash: Art and Tech Festival
Art Report
Live Design Online
Agency: META
Art/Technical Direction: Kamil Nawratil
Generative GLSL content: Shuvashis Das
Playback System Design: Javier Cruz
Houdini tips: Maxime Causeret
Cinema 4D ecosystems: Conor Stautz
The Lab Mockup Fabrication: Zyia Zhang, Hannah Fink