We were invited to create custom interactive content for AMEX Rally on the River US Open. VVOX developed interactive drawing engines corresponding to the tennis ball, racket movements, and hits.
Custom Motion Graphics
Our visuals were implemented in a custom-built program developed by Elburz Sorkhabi . The interactive gamification experience for American Express was played between professional tennis all-stars and celebrities, including John Isner vs. Monica Puig, and with movie star comedian Kevin James.
Press +
Ian Zelaya writer for BizBash describes the event in more detail, learn more: See the “Hydro-Interactive” Tennis Experience American Express Built
Client: AMEX
Agency: Momentum
Production: Bionic League
Creative Director: Brandon Epperson, Venom Design NY
Interactive Gamification Content: VolvoxLabs
Creative Direction: Kamil Nawratil
TouchDesigner developer: Javier Cruz
C4D effects: Tom Borguet